Color

#b98737

#b98737
hex#b98737
rgbrgb(185, 135, 55)
hslhsl(37, 54%, 47%)
oklchoklch(0.658 0.113 75.9)
Closest name: Arrowwood (#b3861e)Relative luminance 0.2792

Colors that go with #b98737

Cadet Blue, Charcoal and Cornflower Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b98737

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3769b9

#b94637 · #a9b937

#37b987 · #8737b9

Split-complementary

Open in tool →

#37a9b9 · #4637b9

#37b946 · #3769b9 · #b937a9

Contrast

#b98737 as textRatioAAAA largeAAAFix
Aaon white
3.19:1failpassfail
  • AA: use #956d2d as the text (4.66:1)
  • AAA: use #725322 as the text (7.06:1)
  • AA: or shift the background to #292929 (4.56:1)
Aaon black
6.58:1passpassfail
  • AAA: use #c08d39 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b98737 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#b98737 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b98737
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b98737 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b98737-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md