Color
#b740bf
#b740bfrgb(183, 64, 191)hsl(296, 50%, 50%)oklch(0.587 0.212 325.2)Colors that go with #b740bf
Sea Green, Dark Cyan and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Sea Green #2e8b57
complementaryshippedSea Green sits directly opposite #b740bf on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Dark Cyan #008b8b
split-complementshippedDark Cyan is a split-complement of #b740bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #b740bf: softer than #000 and cool enough to feel like part of the same palette.
Denim #1560bd
shippedDesigners have shipped Denim with #b740bf: 3 real palettes, including Hasbro's brand system and Peacock, as the supporting colour.
Olive Green #808000
split-complementOlive Green is a split-complement of #b740bf: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Medium Slate Blue #7b68ee
analogousshippedMedium Slate Blue is #b740bf's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Crimson #dc143c
shippedCrimson is paired with #b740bf in The Ordinary's brand system, as the supporting colour.
Indigo #4b0082
shippedIndigo shows up next to #b740bf in Taco Bell's brand system, as the lead colour.
Real palettes that use #b740bf
Tints & shades
Harmonies
Contrast
| #b740bf as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.67:1 | pass | pass | fail |
|
Aaon black | 4.5:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b740bf as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#b740bf reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #b740bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/b740bf-c19fbf-9ccb62-2d1f28-ede9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md