Color

#b73bc4

#b73bc4
hex#b73bc4
rgbrgb(183, 59, 196)
hslhsl(294, 54%, 50%)
oklchoklch(0.585 0.222 323.8)
Closest name: Magentleman (#aa22bb)Relative luminance 0.1718

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48c43b

#723bc4 · #c43b8d

#c4b73b · #3bc4b7

Split-complementary

Open in tool →

#8dc43b · #3bc472

#c4723b · #48c43b · #3b8dc4

Contrast

#b73bc4 as textRatioAAAA largeAAAFix
Aaon white
4.73:1passpassfail
  • AAA: use #8b2d95 as the text (7.22:1)
Aaon black
4.44:1failpassfail
  • AA: use #b83fc6 as the text (4.56:1)
  • AAA: use #cc76d6 as the text (7.13:1)
  • AA: or shift the background to #fafafa (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b73bc4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b73bc4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b73bc4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b73bc4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b73bc4-c19fc0-9fcb62-2d1f29-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md