Color

#ab73ba

#ab73ba
hex#ab73ba
rgbrgb(171, 115, 186)
hslhsl(287, 34%, 59%)
oklchoklch(0.639 0.12 319)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2446

Colors that go with #ab73ba

Charcoal, Olive Drab and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#82ba73

#8773ba · #ba73a6

#baab73 · #73baab

Split-complementary

Open in tool →

#a6ba73 · #73ba87

#ba8773 · #82ba73 · #73a6ba

Contrast

#ab73ba as textRatioAAAA largeAAAFix
Aaon white
3.56:1failpassfail
  • AA: use #9c5bae as the text (4.64:1)
  • AAA: use #7a4389 as the text (7.02:1)
  • AA: or shift the background to #212121 (4.52:1)
Aaon black
5.89:1passpassfail
  • AAA: use #b584c2 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab73ba as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #ab73ba
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab73ba and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab73ba-bd9fc1-abcb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md