Color

#aa98cd

#aa98cd
hex#aa98cd
rgbrgb(170, 152, 205)
hslhsl(260, 35%, 70%)
oklchoklch(0.714 0.078 300)
Closest name: Imperial Lilac (#a99fcf)Relative luminance 0.3541

Colors that go with #aa98cd

Charcoal, Midnight Blue and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #aa98cd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bbcd98

#98a1cd · #c498cd

#cdaa98 · #98cdaa

Split-complementary

Open in tool →

#cdc498 · #a1cd98

#cd98a1 · #bbcd98 · #98cdc4

Contrast

#aa98cd as textRatioAAAA largeAAAFix
Aaon white
2.6:1failfailfail
  • AA: use #8268b6 as the text (4.56:1)
  • AAA: use #634997 as the text (7.17:1)
  • AA: or shift the background to #383838 (4.51:1)
  • AAA: or shift the background to #141414 (7.09:1)
Aaon black
8.08:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #aa98cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#aa98cd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #aa98cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #aa98cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/aa98cd-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md