Color

#a98d66

#a98d66
hex#a98d66
rgbrgb(169, 141, 102)
hslhsl(35, 28%, 53%)
oklchoklch(0.66 0.064 75.5)
Closest name: Bakery Brown (#ab9078)Relative luminance 0.2844

Colors that go with #a98d66

Charcoal, Cornflower Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #a98d66

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6682a9

#a96b66 · #a3a966

#66a98d · #8d66a9

Split-complementary

Open in tool →

#66a3a9 · #6b66a9

#66a96b · #6682a9 · #a966a3

Contrast

#a98d66 as textRatioAAAA largeAAAFix
Aaon white
3.14:1failpassfail
  • AA: use #89704d as the text (4.68:1)
  • AAA: use #68553b as the text (7.12:1)
  • AA: or shift the background to #2b2b2b (4.51:1)
Aaon black
6.69:1passpassfail
  • AAA: use #ac926c as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a98d66 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#a98d66 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a98d66
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a98d66 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a98d66-c4b89c-62c0cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md