Color

#a01877

#a01877
hex#a01877
rgbrgb(160, 24, 119)
hslhsl(318, 74%, 36%)
oklchoklch(0.481 0.19 344.2)
Closest name: Haunted Purple (#991177)Relative luminance 0.0946

Colors that go with #a01877

Denim, Sea Green and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#18a041

#8518a0 · #a01833

#77a018 · #1877a0

Split-complementary

Open in tool →

#33a018 · #18a085

#a08518 · #18a041 · #1833a0

Contrast

#a01877 as textRatioAAAA largeAAAFix
Aaon white
7.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.89:1failfailfail
  • AA: use #d5209f as the text (4.54:1)
  • AAA: use #e864c0 as the text (7.02:1)
  • AA: or shift the background to #cccccc (4.52:1)
  • AAA: or shift the background to #fcfcfc (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a01877 as the background.

Brands using this color

Fonts for this mood

#a01877 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a01877
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a01877 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a01877-c19fb3-75cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md