Color

#99ada0

#99ada0
hex#99ada0
rgbrgb(153, 173, 160)
hslhsl(141, 11%, 64%)
oklchoklch(0.728 0.029 157.1)
Closest name: Moorland (#a6ab9b)Relative luminance 0.392

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ad99a6

#9cad99 · #99adaa

#a099ad · #ada099

Split-complementary

Open in tool →

#aa99ad · #ad999c

#999cad · #ad99a6 · #adaa99

Contrast

#99ada0 as textRatioAAAA largeAAAFix
Aaon white
2.38:1failfailfail
  • AA: use #627a6a as the text (4.66:1)
  • AAA: use #4b5d51 as the text (7.04:1)
  • AA: or shift the background to #3d3d3d (4.57:1)
  • AAA: or shift the background to #1c1c1c (7.17:1)
Aaon black
8.84:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #99ada0 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #99ada0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #99ada0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/99ada0-a2beaf-c459d4-1f2d2a-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md