Color

#998eb4

#998eb4
hex#998eb4
rgbrgb(153, 142, 180)
hslhsl(257, 20%, 63%)
oklchoklch(0.67 0.057 298.1)
Closest name: Wizard’s Brew (#a090b8)Relative luminance 0.2941

Colors that go with #998eb4

Charcoal, Blush Pink and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #998eb4

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a9b48e

#8e96b4 · #ab8eb4

#b4988e · #8eb498

Split-complementary

Open in tool →

#b4ab8e · #96b48e

#b48e96 · #a9b48e · #8eb4ab

Contrast

#998eb4 as textRatioAAAA largeAAAFix
Aaon white
3.05:1failpassfail
  • AA: use #7d6f9f as the text (4.52:1)
  • AAA: use #5d527a as the text (7.11:1)
  • AA: or shift the background to #2b2b2b (4.64:1)
Aaon black
6.88:1passpassfail
  • AAA: use #9b91b6 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #998eb4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #998eb4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #998eb4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/998eb4-ac9cc4-dfc24e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md