Color

#99779c

#99779c
hex#99779c
rgbrgb(153, 119, 156)
hslhsl(295, 16%, 54%)
oklchoklch(0.615 0.068 323.7)
Closest name: Drama Queen (#a37298)Relative luminance 0.2237

Colors that go with #99779c

Charcoal, Sea Green and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7a9c77

#87779c · #9c778d

#9c9977 · #779c99

Split-complementary

Open in tool →

#8d9c77 · #779c87

#9c8777 · #7a9c77 · #778d9c

Contrast

#99779c as textRatioAAAA largeAAAFix
Aaon white
3.84:1failpassfail
  • AA: use #8e6991 as the text (4.59:1)
  • AAA: use #6b4f6d as the text (7.08:1)
  • AA: or shift the background to #1a1a1a (4.54:1)
Aaon black
5.47:1passpassfail
  • AAA: use #a98cab as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #99779c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #99779c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #99779c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/99779c-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md