Color

#994873

#994873
hex#994873
rgbrgb(153, 72, 115)
hslhsl(328, 36%, 44%)
oklchoklch(0.518 0.12 349)
Closest name: Grape Kiss (#82476f)Relative luminance 0.1264

Colors that go with #994873

Taupe, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#48996e

#964899 · #99484b

#739948 · #487399

Split-complementary

Open in tool →

#4b9948 · #489996

#999648 · #48996e · #484b99

Contrast

#994873 as textRatioAAAA largeAAAFix
Aaon white
5.95:1passpassfail
  • AAA: use #874066 as the text (7.11:1)
Aaon black
3.53:1failpassfail
  • AA: use #b15988 as the text (4.65:1)
  • AAA: use #c482a5 as the text (7.08:1)
  • AA: or shift the background to #e0e0e0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #994873 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#994873 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #994873
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #994873 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/994873-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md