Pine & Birch
Open in tool →One deep pine on birch-white with sage and bark greys — Scandinavian forest: mostly light, one committed green.
Color
#98b696
#98b696
hex
#98b696rgb
rgb(152, 182, 150)hsl
hsl(116, 18%, 65%)oklch
oklch(0.745 0.056 143.3)Closest name: Copper Patina (#9db4a0)Relative luminance 0.4233
Colors that go with #98b696
Charcoal, Plum and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #98b696: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Plum #dda0dd
complementaryshippedPlum sits directly opposite #98b696 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped5 real palettes, including Lexus's brand system and League of Legends's brand system put Blue beside #98b696, as the supporting colour.
Champagne #f7e7ce
shipped5 real palettes, including Forest Floor and Bramble put Champagne beside #98b696, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #98b696: 6 real palettes, including Clean Beauty and Riverbed, as the accent.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #98b696 in 4 real palettes, including Olive Grove and Forest Floor, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #98b696: 4 real palettes, including Unity's brand system and Liquid Death's brand system, as the lead colour.
Hunter Green #355e3b
shippedHunter Green is paired with #98b696 in 6 real palettes, including Pine & Birch and Desert Road, as the lead colour.
Real palettes that use #98b696
Tints & shades
Harmonies
Contrast
| #98b696 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.22:1 | fail | fail | fail | |
Aaon black | 9.47:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98b696 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
mcpConnect your agent — build around #98b696
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #98b696 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/98b696-a2bea3-8f4edf-1f2d24-eef1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md