Color

#98b4cd

#98b4cd
hex#98b4cd
rgbrgb(152, 180, 205)
hslhsl(208, 35%, 70%)
oklchoklch(0.757 0.047 245.4)
Closest name: Blues White Shoes (#99badd)Relative luminance 0.4373

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdb198

#98cdcb · #989acd

#cd98b4 · #b4cd98

Split-complementary

Open in tool →

#cd989a · #cdcb98

#cb98cd · #cdb198 · #9acd98

Contrast

#98b4cd as textRatioAAAA largeAAAFix
Aaon white
2.15:1failfailfail
  • AA: use #4c789e as the text (4.68:1)
  • AAA: use #3a5b78 as the text (7.12:1)
  • AA: or shift the background to #424242 (4.66:1)
  • AAA: or shift the background to #262626 (7.02:1)
Aaon black
9.75:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98b4cd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98b4cd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98b4cd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98b4cd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98b4cd-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md