Color

#989acd

#989acd
hex#989acd
rgbrgb(152, 154, 205)
hslhsl(238, 35%, 70%)
oklchoklch(0.703 0.074 282.6)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3419

Colors that go with #989acd

Charcoal, Amber and Deep Sky Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #989acd

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdcb98

#98b4cd · #b198cd

#cd989a · #9acd98

Split-complementary

Open in tool →

#cdb198 · #b4cd98

#cd98b4 · #cdcb98 · #98cdb1

Contrast

#989acd as textRatioAAAA largeAAAFix
Aaon white
2.68:1failfailfail
  • AA: use #6b6eb8 as the text (4.62:1)
  • AAA: use #4c4f9e as the text (7.19:1)
  • AA: or shift the background to #363636 (4.51:1)
  • AAA: or shift the background to #0f0f0f (7.16:1)
Aaon black
7.84:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989acd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989acd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989acd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989acd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989acd-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md