Color

#98a99b

#98a99b
hex#98a99b
rgbrgb(152, 169, 155)
hslhsl(131, 9%, 63%)
oklchoklch(0.717 0.028 150.6)
Closest name: Moorland (#a6ab9b)Relative luminance 0.3742

Colors that go with #98a99b

Charcoal, Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98a99b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a998a6

#9ea998 · #98a9a4

#9b98a9 · #a99b98

Split-complementary

Open in tool →

#a498a9 · #a9989e

#989ea9 · #a998a6 · #a9a498

Contrast

#98a99b as textRatioAAAA largeAAAFix
Aaon white
2.48:1failfailfail
  • AA: use #667a6a as the text (4.61:1)
  • AAA: use #4d5c4f as the text (7.1:1)
  • AA: or shift the background to #3b3b3b (4.53:1)
  • AAA: or shift the background to #1a1a1a (7.03:1)
Aaon black
8.48:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98a99b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98a99b reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98a99b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98a99b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98a99b-a2beaa-b34edf-1f2d28-ecf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md