Color

#989fcd

#989fcd
hex#989fcd
rgbrgb(152, 159, 205)
hslhsl(232, 35%, 70%)
oklchoklch(0.713 0.068 277.8)
Closest name: Azureno (#8fa0d5)Relative luminance 0.3588

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cdc698

#98bacd · #ab98cd

#cd989f · #9fcd98

Split-complementary

Open in tool →

#cdab98 · #bacd98

#cd98ba · #cdc698 · #98cdab

Contrast

#989fcd as textRatioAAAA largeAAAFix
Aaon white
2.57:1failfailfail
  • AA: use #646fb4 as the text (4.69:1)
  • AAA: use #495397 as the text (7.08:1)
  • AA: or shift the background to #383838 (4.57:1)
  • AAA: or shift the background to #141414 (7.17:1)
Aaon black
8.18:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989fcd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#989fcd reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #989fcd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989fcd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989fcd-9c9dc4-df864e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md