Color

#987696

#987696
hex#987696
rgbrgb(152, 118, 150)
hslhsl(304, 14%, 53%)
oklchoklch(0.61 0.062 328.2)
Closest name: Amorous (#967d96)Relative luminance 0.2183

Colors that go with #987696

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#769879

#897698 · #987685

#969876 · #769698

Split-complementary

Open in tool →

#859876 · #769889

#988976 · #769879 · #768598

Contrast

#987696 as textRatioAAAA largeAAAFix
Aaon white
3.91:1failpassfail
  • AA: use #8e6b8c as the text (4.53:1)
  • AAA: use #694f67 as the text (7.2:1)
  • AA: or shift the background to #171717 (4.58:1)
Aaon black
5.37:1passpassfail
  • AAA: use #a98ea8 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #987696 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#987696 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #987696
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #987696 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/987696-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md