Color

#97b34d

#97b34d
hex#97b34d
rgbrgb(151, 179, 77)
hslhsl(76, 40%, 50%)
oklchoklch(0.724 0.133 122.6)
Closest name: Broccoli (#87b364)Relative luminance 0.3936

Colors that go with #97b34d

Charcoal, Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#684db3

#b39b4d · #64b34d

#4d97b3 · #b34d97

Split-complementary

Open in tool →

#4d64b3 · #9b4db3

#4db39b · #684db3 · #b34d64

Contrast

#97b34d as textRatioAAAA largeAAAFix
Aaon white
2.37:1failfailfail
  • AA: use #6a7d36 as the text (4.57:1)
  • AAA: use #4f5d28 as the text (7.17:1)
  • AA: or shift the background to #3d3d3d (4.59:1)
  • AAA: or shift the background to #1c1c1c (7.2:1)
Aaon black
8.87:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97b34d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #97b34d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97b34d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97b34d-b3bea2-4e6edf-232d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md