Color

#97aa74

#97aa74
hex#97aa74
rgbrgb(151, 170, 116)
hslhsl(81, 24%, 56%)
oklchoklch(0.71 0.078 124.1)
Closest name: Cardamom (#aaaa77)Relative luminance 0.3659

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8774aa

#aaa274 · #7caa74

#7497aa · #aa7497

Split-complementary

Open in tool →

#747caa · #a274aa

#74aaa2 · #8774aa · #aa747c

Contrast

#97aa74 as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #6b7b4c as the text (4.6:1)
  • AAA: use #4f5c38 as the text (7.19:1)
  • AA: or shift the background to #383838 (4.64:1)
  • AAA: or shift the background to #171717 (7.1:1)
Aaon black
8.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97aa74 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #97aa74
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97aa74 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97aa74-b1bea2-4e62df-222d1f-f1f0e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md