Color

#97a0bf

#97a0bf
hex#97a0bf
rgbrgb(151, 160, 191)
hslhsl(227, 24%, 67%)
oklchoklch(0.709 0.046 272.4)
Closest name: Machinery (#9999aa)Relative luminance 0.3548

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bfb697

#97b4bf · #a297bf

#bf979f · #9fbf97

Split-complementary

Open in tool →

#bfa297 · #b4bf97

#bf97b4 · #bfb697 · #97bfa2

Contrast

#97a0bf as textRatioAAAA largeAAAFix
Aaon white
2.59:1failfailfail
  • AA: use #6774a2 as the text (4.57:1)
  • AAA: use #4c567b as the text (7.18:1)
  • AA: or shift the background to #383838 (4.52:1)
  • AAA: or shift the background to #141414 (7.1:1)
Aaon black
8.1:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97a0bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #97a0bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97a0bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97a0bf-9ca0c4-df7a4e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md