Color

#978296

#978296
hex#978296
rgbrgb(151, 130, 150)
hslhsl(303, 9%, 55%)
oklchoklch(0.632 0.038 327.5)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.2475

Colors that go with #978296

Charcoal, Copper and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978296

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#829783

#8d8297 · #97828b

#969782 · #829697

Split-complementary

Open in tool →

#8b9782 · #82978d

#978d82 · #829783 · #828b97

Contrast

#978296 as textRatioAAAA largeAAAFix
Aaon white
3.53:1failpassfail
  • AA: use #856f84 as the text (4.56:1)
  • AAA: use #645463 as the text (7.02:1)
  • AA: or shift the background to #212121 (4.56:1)
Aaon black
5.95:1passpassfail
  • AAA: use #a290a1 as the text (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978296 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978296 reads as muted, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978296
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978296 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978296-c19fbb-8fcb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md