Color

#97709e

#97709e
hex#97709e
rgbrgb(151, 112, 158)
hslhsl(291, 19%, 53%)
oklchoklch(0.6 0.082 321.3)
Closest name: Drama Queen (#a37298)Relative luminance 0.2064

Colors that go with #97709e

Sea Green, Charcoal and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#779e70

#80709e · #9e708e

#9e9770 · #709e97

Split-complementary

Open in tool →

#8e9e70 · #709e80

#9e8070 · #779e70 · #708e9e

Contrast

#97709e as textRatioAAAA largeAAAFix
Aaon white
4.1:1failpassfail
  • AA: use #906798 as the text (4.59:1)
  • AAA: use #6b4c70 as the text (7.26:1)
  • AA: or shift the background to #121212 (4.57:1)
Aaon black
5.13:1passpassfail
  • AAA: use #ab8cb1 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97709e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #97709e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97709e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97709e-bf9fc1-a4cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md