Color

#976353

#976353
hex#976353
rgbrgb(151, 99, 83)
hslhsl(14, 29%, 46%)
oklchoklch(0.552 0.072 37.8)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1613

Colors that go with #976353

Teal, Champagne and Hunter Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #976353

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#538797

#975365 · #978553

#539763 · #635397

Split-complementary

Open in tool →

#539785 · #536597

#659753 · #538797 · #855397

Contrast

#976353 as textRatioAAAA largeAAAFix
Aaon white
4.97:1passpassfail
  • AAA: use #764e41 as the text (7.15:1)
Aaon black
4.23:1failpassfail
  • AA: use #9e6757 as the text (4.53:1)
  • AAA: use #b88c7f as the text (7.1:1)
  • AA: or shift the background to #f5f5f5 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #976353 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#976353 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #976353
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #976353 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/976353-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md