Color

#968ebe

#968ebe
hex#968ebe
rgbrgb(150, 142, 190)
hslhsl(250, 27%, 65%)
oklchoklch(0.671 0.071 292)
Closest name: Magic Carpet (#9488be)Relative luminance 0.2955

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6be8e

#8e9ebe · #ae8ebe

#be968e · #8ebe96

Split-complementary

Open in tool →

#beae8e · #9ebe8e

#be8e9e · #b6be8e · #8ebeae

Contrast

#968ebe as textRatioAAAA largeAAAFix
Aaon white
3.04:1failpassfail
  • AA: use #786dab as the text (4.59:1)
  • AAA: use #5a508b as the text (7.11:1)
  • AA: or shift the background to #2b2b2b (4.66:1)
Aaon black
6.91:1passpassfail
  • AAA: use #9991c0 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968ebe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #968ebe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968ebe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968ebe-a79cc4-dfb14e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md