Color

#950e7c

#950e7c
hex#950e7c
rgbrgb(149, 14, 124)
hslhsl(311, 83%, 32%)
oklchoklch(0.46 0.193 338)
Closest name: Haunted Purple (#991177)Relative luminance 0.0816

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e9527

#6a0e95 · #950e39

#7c950e · #0e7c95

Split-complementary

Open in tool →

#39950e · #0e956a

#956a0e · #0e9527 · #0e3995

Contrast

#950e7c as textRatioAAAA largeAAAFix
Aaon white
7.98:1passpasspassPasses AAA — no fix needed.
Aaon black
2.63:1failfailfail
  • AA: use #d714b3 as the text (4.64:1)
  • AAA: use #f05cd5 as the text (7.2:1)
  • AA: or shift the background to #c4c4c4 (4.57:1)
  • AAA: or shift the background to #f0f0f0 (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950e7c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950e7c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950e7c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950e7c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950e7c-c19fb7-82cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md