Color

#950490

#950490
hex#950490
rgbrgb(149, 4, 144)
hslhsl(302, 95%, 30%)
oklchoklch(0.468 0.211 330.1)
Closest name: darkmagenta (#8b008b)Relative luminance 0.0849

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#049509

#510495 · #950448

#909504 · #049095

Split-complementary

Open in tool →

#489504 · #049551

#955104 · #049509 · #044895

Contrast

#950490 as textRatioAAAA largeAAAFix
Aaon white
7.78:1passpasspassPasses AAA — no fix needed.
Aaon black
2.7:1failfailfail
  • AA: use #d105ca as the text (4.59:1)
  • AAA: use #fa3df4 as the text (7.04:1)
  • AA: or shift the background to #c7c7c7 (4.6:1)
  • AAA: or shift the background to #f5f5f5 (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950490 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950490 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950490
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950490 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950490-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md