Color

#949d90

#949d90
hex#949d90
rgbrgb(148, 157, 144)
hslhsl(102, 6%, 59%)
oklchoklch(0.685 0.021 135.9)
Closest name: Japanese Bonsai (#829f96)Relative luminance 0.3242

Colors that go with #949d90

Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #949d90

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99909d

#9a9d90 · #909d93

#90949d · #9d9094

Split-complementary

Open in tool →

#93909d · #9d909a

#909a9d · #99909d · #9d9390

Contrast

#949d90 as textRatioAAAA largeAAAFix
Aaon white
2.81:1failfailfail
  • AA: use #6e7769 as the text (4.66:1)
  • AAA: use #52594f as the text (7.24:1)
  • AA: or shift the background to #333333 (4.5:1)
  • AAA: or shift the background to #0a0a0a (7.06:1)
Aaon black
7.48:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #949d90 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#949d90 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #949d90
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #949d90 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/949d90-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md