Color

#949bbc

#949bbc
hex#949bbc
rgbrgb(148, 155, 188)
hslhsl(230, 23%, 66%)
oklchoklch(0.695 0.049 275.7)
Closest name: Easter Egg (#8e97c7)Relative luminance 0.3337

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bcb694

#94afbc · #a294bc

#bc949b · #9bbc94

Split-complementary

Open in tool →

#bca294 · #afbc94

#bc94af · #bcb694 · #94bca2

Contrast

#949bbc as textRatioAAAA largeAAAFix
Aaon white
2.74:1failfailfail
  • AA: use #6872a1 as the text (4.66:1)
  • AAA: use #4f567d as the text (7.1:1)
  • AA: or shift the background to #333333 (4.62:1)
  • AAA: or shift the background to #0f0f0f (7:1)
Aaon black
7.67:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #949bbc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #949bbc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #949bbc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/949bbc-9c9ec4-df814e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md