Color

#7fa8cc

#7fa8cc
hex#7fa8cc
rgbrgb(127, 168, 204)
hslhsl(208, 43%, 65%)
oklchoklch(0.715 0.069 245.5)
Closest name: Birdie Num Num (#89acda)Relative luminance 0.3688

Colors that go with #7fa8cc

Charcoal, Peru and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7fa8cc

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cca37f

#7fccca · #7f82cc

#cc7fa8 · #a8cc7f

Split-complementary

Open in tool →

#cc7f82 · #ccca7f

#ca7fcc · #cca37f · #82cc7f

Contrast

#7fa8cc as textRatioAAAA largeAAAFix
Aaon white
2.51:1failfailfail
  • AA: use #4379a8 as the text (4.63:1)
  • AAA: use #335c80 as the text (7.04:1)
  • AA: or shift the background to #383838 (4.68:1)
  • AAA: or shift the background to #171717 (7.15:1)
Aaon black
8.38:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7fa8cc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#7fa8cc reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7fa8cc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7fa8cc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7fa8cc-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md