Color

#7ca744

#7ca744
hex#7ca744
rgbrgb(124, 167, 68)
hslhsl(86, 42%, 46%)
oklchoklch(0.676 0.137 129.2)
Closest name: Asparagus (#77ab56)Relative luminance 0.3234

Colors that go with #7ca744

Charcoal, Medium Purple and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6f44a7

#a7a044 · #4ba744

#447ca7 · #a7447c

Split-complementary

Open in tool →

#444ba7 · #a044a7

#44a7a0 · #6f44a7 · #a7444b

Contrast

#7ca744 as textRatioAAAA largeAAAFix
Aaon white
2.81:1failfailfail
  • AA: use #5e7f34 as the text (4.6:1)
  • AAA: use #465e26 as the text (7.27:1)
  • AA: or shift the background to #303030 (4.69:1)
  • AAA: or shift the background to #0a0a0a (7.04:1)
Aaon black
7.47:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7ca744 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7ca744
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7ca744 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7ca744-afbea2-4e56df-212d1f-f1f1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md