Color

#7b7bdb

#7b7bdb
hex#7b7bdb
rgbrgb(123, 123, 219)
hslhsl(240, 57%, 67%)
oklchoklch(0.626 0.142 281.5)
Closest name: Pan Purple (#657aef)Relative luminance 0.2349

Colors that go with #7b7bdb

Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dbdb7b

#7babdb · #ab7bdb

#db7b7b · #7bdb7b

Split-complementary

Open in tool →

#dbab7b · #abdb7b

#db7bab · #dbdb7b · #7bdbab

Contrast

#7b7bdb as textRatioAAAA largeAAAFix
Aaon white
3.69:1failpassfail
  • AA: use #6767d5 as the text (4.69:1)
  • AAA: use #4343cb as the text (7.23:1)
  • AA: or shift the background to #1c1c1c (4.62:1)
Aaon black
5.7:1passpassfail
  • AAA: use #8f8fe0 as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b7bdb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b7bdb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b7bdb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b7bdb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b7bdb-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md