Color
#7b74fb
#7b74fbrgb(123, 116, 251)hsl(243, 94%, 72%)oklch(0.634 0.195 281.6)Colors that go with #7b74fb
Medium Sea Green, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Medium Sea Green #3cb371
triadicshippedMedium Sea Green completes a triad with #7b74fb — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Amber #ffbf00
shippedAmber is paired with #7b74fb in 6 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent.
Blue #0000ff
shipped12 real palettes, including Qualcomm's brand system and Penpot's brand system put Blue beside #7b74fb, as the accent.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #7b74fb: 8 real palettes, including Blueprint and Calm's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #7b74fb: 9 real palettes, including Coursera's brand system and Fivetran blue's brand system, as the accent.
Light Sky Blue #87cefa
shippedLight Sky Blue is paired with #7b74fb in 4 real palettes, including Calm's brand system and Opensea's brand system, as the supporting colour.
Midnight Blue #191970
shipped7 real palettes, including Lavender Haze and Discord's brand system put Midnight Blue beside #7b74fb, as that palette's text colour.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #7b74fb: softer than #000 and cool enough to feel like part of the same palette.
Real palettes that use #7b74fb
Tints & shades
Harmonies
Contrast
| #7b74fb as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.66:1 | fail | pass | fail | |
Aaon black | 5.73:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b74fb as the background.
Brands using this color
Fonts for this mood
#7b74fb reads as cool, vivid, light. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #7b74fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/7b74fb-a39cc4-dfa04e-261f2d-e9edf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md