Color

#7b22bf

#7b22bf
hex#7b22bf
rgbrgb(123, 34, 191)
hslhsl(274, 70%, 44%)
oklchoklch(0.479 0.223 304.4)
Closest name: Lilac Spring (#8822cc)Relative luminance 0.0912

Colors that go with #7b22bf

Olive Green, Royal Blue and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #7b22bf

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#66bf22

#2c22bf · #bf22b4

#bf7b22 · #22bf7b

Split-complementary

Open in tool →

#b4bf22 · #22bf2c

#bf2c22 · #66bf22 · #22b4bf

Contrast

#7b22bf as textRatioAAAA largeAAAFix
Aaon white
7.44:1passpasspassPasses AAA — no fix needed.
Aaon black
2.82:1failfailfail
  • AA: use #a04de0 as the text (4.63:1)
  • AAA: use #ba7de8 as the text (7.19:1)
  • AA: or shift the background to #cccccc (4.63:1)
  • AAA: or shift the background to #fafafa (7.13:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b22bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7b22bf reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7b22bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b22bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b22bf-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md