Color

#7a7dc7

#7a7dc7
hex#7a7dc7
rgbrgb(122, 125, 199)
hslhsl(238, 41%, 63%)
oklchoklch(0.619 0.111 280.9)
Closest name: Flood (#6677bb)Relative luminance 0.2293

Colors that go with #7a7dc7

Charcoal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c7c57a

#7aa3c7 · #9e7ac7

#c77a7d · #7dc77a

Split-complementary

Open in tool →

#c79e7a · #a3c77a

#c77aa3 · #c7c57a · #7ac79e

Contrast

#7a7dc7 as textRatioAAAA largeAAAFix
Aaon white
3.76:1failpassfail
  • AA: use #6c6ec1 as the text (4.53:1)
  • AAA: use #4a4db0 as the text (7.05:1)
  • AA: or shift the background to #1c1c1c (4.53:1)
Aaon black
5.59:1passpassfail
  • AAA: use #9092d0 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a7dc7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a7dc7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a7dc7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a7dc7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a7dc7-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md