Color

#7a3ea3

#7a3ea3
hex#7a3ea3
rgbrgb(122, 62, 163)
hslhsl(276, 45%, 44%)
oklchoklch(0.487 0.161 309)
Closest name: rebeccapurple (#663399)Relative luminance 0.1023

Colors that go with #7a3ea3

Crimson, Dark Olive Green and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#66a33e

#483ea3 · #a33e99

#a37a3e · #3ea37a

Split-complementary

Open in tool →

#99a33e · #3ea348

#a3483e · #66a33e · #3e99a3

Contrast

#7a3ea3 as textRatioAAAA largeAAAFix
Aaon white
6.9:1passpassfail
  • AAA: use #783c9f as the text (7.13:1)
Aaon black
3.05:1failpassfail
  • AA: use #9759c0 as the text (4.51:1)
  • AAA: use #b285d1 as the text (7.17:1)
  • AA: or shift the background to #d1d1d1 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a3ea3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a3ea3 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a3ea3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a3ea3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a3ea3-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md