Color

#784f78

#784f78
hex#784f78
rgbrgb(120, 79, 120)
hslhsl(300, 21%, 39%)
oklchoklch(0.488 0.081 326.7)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1094

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4f784f

#634f78 · #784f63

#78784f · #4f7878

Split-complementary

Open in tool →

#63784f · #4f7863

#78634f · #4f784f · #4f6378

Contrast

#784f78 as textRatioAAAA largeAAAFix
Aaon white
6.59:1passpassfail
  • AAA: use #724b72 as the text (7.08:1)
Aaon black
3.19:1failpassfail
  • AA: use #976397 as the text (4.55:1)
  • AAA: use #b28ab2 as the text (7.17:1)
  • AA: or shift the background to #d6d6d6 (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #784f78 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#784f78 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #784f78
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #784f78 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/784f78-c19fbd-95cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md