Color

#781ed2

#781ed2
hex#781ed2
rgbrgb(120, 30, 210)
hslhsl(270, 75%, 47%)
oklchoklch(0.489 0.242 298.9)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.0957

Colors that go with #781ed2

Olive Green, Deep Sky Blue and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #781ed2

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78d21e

#1e1ed2 · #d21ed2

#d2781e · #1ed278

Split-complementary

Open in tool →

#d2d21e · #1ed21e

#d21e1e · #78d21e · #1ed2d2

Contrast

#781ed2 as textRatioAAAA largeAAAFix
Aaon white
7.2:1passpasspassPasses AAA — no fix needed.
Aaon black
2.91:1failfailfail
  • AA: use #994ce6 as the text (4.53:1)
  • AAA: use #b57eed as the text (7.17:1)
  • AA: or shift the background to #cfcfcf (4.62:1)
  • AAA: or shift the background to #fcfcfc (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #781ed2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#781ed2 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #781ed2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #781ed2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/781ed2-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md