Color

#780d76

#780d76
hex#780d76
rgbrgb(120, 13, 118)
hslhsl(301, 80%, 26%)
oklchoklch(0.406 0.176 329.1)
Closest name: purple (#800080)Relative luminance 0.0559

Colors that go with #780d76

Sea Green, Charcoal and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0d770f

#440d77 · #770d41

#76770d · #0d7677

Split-complementary

Open in tool →

#41770d · #0d7744

#77440d · #0d770f · #0d4177

Contrast

#780d76 as textRatioAAAA largeAAAFix
Aaon white
9.92:1passpasspassPasses AAA — no fix needed.
Aaon black
2.12:1failfailfail
  • AA: use #cf17cb as the text (4.64:1)
  • AAA: use #ec55ea as the text (7.05:1)
  • AA: or shift the background to #b0b0b0 (4.57:1)
  • AAA: or shift the background to #d9d9d9 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #780d76 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#780d76 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #780d76
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #780d76 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/780d76-c19fbc-93cb62-2d1f27-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md