Color

#77aaca

#77aaca
hex#77aaca
rgbrgb(119, 170, 202)
hslhsl(203, 44%, 63%)
oklchoklch(0.714 0.072 236.7)
Closest name: Blue Eye Samurai (#75aebd)Relative luminance 0.3694

Colors that go with #77aaca

Charcoal, Dark Salmon and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #77aaca

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#ca9777

#77cac0 · #7781ca

#ca77aa · #aaca77

Split-complementary

Open in tool →

#ca7781 · #cac077

#c077ca · #ca9777 · #81ca77

Contrast

#77aaca as textRatioAAAA largeAAAFix
Aaon white
2.5:1failfailfail
  • AA: use #3f7ca2 as the text (4.55:1)
  • AAA: use #2f5d79 as the text (7.09:1)
  • AA: or shift the background to #383838 (4.68:1)
  • AAA: or shift the background to #171717 (7.16:1)
Aaon black
8.39:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77aaca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#77aaca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77aaca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77aaca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77aaca-9cb0c4-df4e5d-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md