Color

#7734fe

#7734fe
hex#7734fe
rgbrgb(119, 52, 254)
hslhsl(260, 99%, 60%)
oklchoklch(0.546 0.269 289.1)
Closest name: Poisoning Purple (#7f01fe)Relative luminance 0.1353

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bbfe34

#3456fe · #dc34fe

#fe7734 · #34fe77

Split-complementary

Open in tool →

#fedc34 · #56fe34

#fe3456 · #bbfe34 · #34fedc

Contrast

#7734fe as textRatioAAAA largeAAAFix
Aaon white
5.67:1passpassfail
  • AAA: use #5c0bfe as the text (7.16:1)
Aaon black
3.71:1failpassfail
  • AA: use #884dfe as the text (4.54:1)
  • AAA: use #aa80fe as the text (7.23:1)
  • AA: or shift the background to #e6e6e6 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7734fe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7734fe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7734fe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7734fe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7734fe-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md