Color

#770e69

#770e69
hex#770e69
rgbrgb(119, 14, 105)
hslhsl(308, 79%, 26%)
oklchoklch(0.397 0.165 334.8)
Closest name: Grapest (#880066)Relative luminance 0.0526

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0e771c

#500e77 · #770e34

#69770e · #0e6977

Split-complementary

Open in tool →

#34770e · #0e7750

#77500e · #0e771c · #0e3477

Contrast

#770e69 as textRatioAAAA largeAAAFix
Aaon white
10.24:1passpasspassPasses AAA — no fix needed.
Aaon black
2.05:1failfailfail
  • AA: use #d219b9 as the text (4.58:1)
  • AAA: use #ec5bd8 as the text (7.05:1)
  • AA: or shift the background to #adadad (4.56:1)
  • AAA: or shift the background to #d6d6d6 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #770e69 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#770e69 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #770e69
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #770e69 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/770e69-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md