Color

#77096a

#77096a
hex#77096a
rgbrgb(119, 9, 106)
hslhsl(307, 86%, 25%)
oklchoklch(0.395 0.169 334.3)
Closest name: Grapest (#880066)Relative luminance 0.0516

Colors that go with #77096a

Sea Green, Teal and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#097716

#4d0977 · #770933

#6a7709 · #096a77

Split-complementary

Open in tool →

#337709 · #09774d

#774d09 · #097716 · #093377

Contrast

#77096a as textRatioAAAA largeAAAFix
Aaon white
10.34:1passpasspassPasses AAA — no fix needed.
Aaon black
2.03:1failfailfail
  • AA: use #d510be as the text (4.65:1)
  • AAA: use #f254e0 as the text (7.12:1)
  • AA: or shift the background to #ababab (4.5:1)
  • AAA: or shift the background to #d6d6d6 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #77096a as the background.

Brands using this color

Fonts for this mood

#77096a reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #77096a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #77096a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/77096a-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md