Color

#767ed5

#767ed5
hex#767ed5
rgbrgb(118, 126, 213)
hslhsl(235, 53%, 65%)
oklchoklch(0.625 0.13 277.9)
Closest name: Blue Jay (#5588dd)Relative luminance 0.2358

Colors that go with #767ed5

Charcoal, Amber and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d5cd76

#76aed5 · #9e76d5

#d5767e · #7ed576

Split-complementary

Open in tool →

#d59e76 · #aed576

#d576ae · #d5cd76 · #76d59e

Contrast

#767ed5 as textRatioAAAA largeAAAFix
Aaon white
3.67:1failpassfail
  • AA: use #636ccf as the text (4.59:1)
  • AAA: use #3c47c3 as the text (7.29:1)
  • AA: or shift the background to #1c1c1c (4.64:1)
Aaon black
5.72:1passpassfail
  • AAA: use #8a91db as the text (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #767ed5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#767ed5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #767ed5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #767ed5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/767ed5-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md