Color

#74c96e

#74c96e
hex#74c96e
rgbrgb(116, 201, 110)
hslhsl(116, 46%, 61%)
oklchoklch(0.76 0.151 142.6)
Closest name: Emerald Rain (#80c872)Relative luminance 0.4661

Colors that go with #74c96e

Charcoal, Dark Olive Green and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c36ec9

#a2c96e · #6ec995

#6e74c9 · #c96e74

Split-complementary

Open in tool →

#956ec9 · #c96ea2

#6ea2c9 · #c36ec9 · #c9956e

Contrast

#74c96e as textRatioAAAA largeAAAFix
Aaon white
2.03:1failfailfail
  • AA: use #378632 as the text (4.55:1)
  • AAA: use #296525 as the text (7.04:1)
  • AA: or shift the background to #474747 (4.57:1)
  • AAA: or shift the background to #292929 (7.15:1)
Aaon black
10.32:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74c96e as the background.

Brands using this color

mcpConnect your agent — build around #74c96e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74c96e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74c96e-a2bea3-8f4edf-1f2d24-eef1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md