Color

#7481aa

#7481aa
hex#7481aa
rgbrgb(116, 129, 170)
hslhsl(226, 24%, 56%)
oklchoklch(0.608 0.064 270.8)
Closest name: Bay View (#6a819e)Relative luminance 0.2232

Colors that go with #7481aa

Charcoal, Copper and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aa9d74

#749baa · #8274aa

#aa7480 · #80aa74

Split-complementary

Open in tool →

#aa8274 · #9baa74

#aa749b · #aa9d74 · #74aa82

Contrast

#7481aa as textRatioAAAA largeAAAFix
Aaon white
3.84:1failpassfail
  • AA: use #6775a2 as the text (4.52:1)
  • AAA: use #4c577b as the text (7.1:1)
  • AA: or shift the background to #1a1a1a (4.53:1)
Aaon black
5.46:1passpassfail
  • AAA: use #8a95b7 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7481aa as the background.

Brands using this color

mcpConnect your agent — build around #7481aa
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7481aa and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7481aa-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md