Color

#74288f

#74288f
hex#74288f
rgbrgb(116, 40, 143)
hslhsl(284, 56%, 36%)
oklchoklch(0.438 0.169 315.7)
Closest name: rebeccapurple (#663399)Relative luminance 0.0721

Colors that go with #74288f

Forest Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#448f28

#40288f · #8f2877

#8f7428 · #288f74

Split-complementary

Open in tool →

#778f28 · #288f40

#8f4028 · #448f28 · #28778f

Contrast

#74288f as textRatioAAAA largeAAAFix
Aaon white
8.6:1passpasspassPasses AAA — no fix needed.
Aaon black
2.44:1failfailfail
  • AA: use #aa4ccd as the text (4.62:1)
  • AAA: use #c17cda as the text (7.16:1)
  • AA: or shift the background to #bdbdbd (4.58:1)
  • AAA: or shift the background to #e8e8e8 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #74288f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#74288f reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #74288f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #74288f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/74288f-bc9fc1-b1cb62-2d1f2b-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md