Color

#73bddd

#73bddd
hex#73bddd
rgbrgb(115, 189, 221)
hslhsl(198, 61%, 66%)
oklchoklch(0.762 0.087 227.6)
Closest name: Dolphin (#86c4da)Relative luminance 0.4526

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dd9373

#73ddc8 · #7389dd

#dd73bd · #bddd73

Split-complementary

Open in tool →

#dd7389 · #ddc873

#c873dd · #dd9373 · #89dd73

Contrast

#73bddd as textRatioAAAA largeAAAFix
Aaon white
2.09:1failfailfail
  • AA: use #287fa4 as the text (4.5:1)
  • AAA: use #1e5f7b as the text (7.05:1)
  • AA: or shift the background to #454545 (4.59:1)
  • AAA: or shift the background to #262626 (7.24:1)
Aaon black
10.05:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73bddd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73bddd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73bddd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73bddd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73bddd-9cb3c4-df4e69-1f232d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md