Color

#73264f

#73264f
hex#73264f
rgbrgb(115, 38, 79)
hslhsl(328, 50%, 30%)
oklchoklch(0.398 0.117 350.8)
Closest name: Beet Red (#7e203f)Relative luminance 0.056

Colors that go with #73264f

Teal, Taupe and Powder Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #73264f

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#26734a

#702673 · #732629

#4f7326 · #264f73

Split-complementary

Open in tool →

#297326 · #267370

#737026 · #26734a · #262973

Contrast

#73264f as textRatioAAAA largeAAAFix
Aaon white
9.91:1passpasspassPasses AAA — no fix needed.
Aaon black
2.12:1failfailfail
  • AA: use #c24789 as the text (4.56:1)
  • AAA: use #d279a9 as the text (7.05:1)
  • AA: or shift the background to #b0b0b0 (4.57:1)
  • AAA: or shift the background to #d9d9d9 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73264f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73264f reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73264f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73264f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73264f-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md