Color

#73115e

#73115e
hex#73115e
rgbrgb(115, 17, 94)
hslhsl(313, 74%, 26%)
oklchoklch(0.385 0.153 338.9)
Closest name: Grapest (#880066)Relative luminance 0.0485

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#117326

#581173 · #73112d

#5e7311 · #115e73

Split-complementary

Open in tool →

#2d7311 · #117358

#735811 · #117326 · #112d73

Contrast

#73115e as textRatioAAAA largeAAAFix
Aaon white
10.66:1passpasspassPasses AAA — no fix needed.
Aaon black
1.97:1failfailfail
  • AA: use #d520ae as the text (4.65:1)
  • AAA: use #e864cb as the text (7.12:1)
  • AA: or shift the background to #ababab (4.64:1)
  • AAA: or shift the background to #d4d4d4 (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #73115e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#73115e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #73115e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #73115e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/73115e-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md