Color

#72da77

#72da77
hex#72da77
rgbrgb(114, 218, 119)
hslhsl(123, 58%, 65%)
oklchoklch(0.802 0.167 144.8)
Closest name: Fluorescence (#89d178)Relative luminance 0.5505

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#da72d4

#a1da72 · #72daab

#7772da · #da7772

Split-complementary

Open in tool →

#ab72da · #da72a1

#72a1da · #da72d4 · #daab72

Contrast

#72da77 as textRatioAAAA largeAAAFix
Aaon white
1.75:1failfailfail
  • AA: use #238528 as the text (4.71:1)
  • AAA: use #1b651e as the text (7.18:1)
  • AA: or shift the background to #4f4f4f (4.68:1)
  • AAA: or shift the background to #333333 (7.23:1)
Aaon black
12.01:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #72da77 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #72da77
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #72da77 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/72da77-a2bea6-a04edf-1f2d26-edf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md